Top 5 Social Networking Apps in Nigeria Q3 2025

In the third quarter of 2025, the social networking landscape in Nigeria witnessed notable trends across leading apps. Data from Sensor Tower provides insights into downloads, revenue, and active user patterns, highlighting the dynamic nature of the market.

Telegram Messenger from Telegram FZ-LLC showed a consistent rise in weekly downloads, peaking at approximately 176K by the end of September. Revenue remained stable, with a slight peak at around $29.2K mid-September. Active users saw minor fluctuations, maintaining a strong presence at around 20.7M.

Facebook, developed by Meta Platforms, Inc., experienced a varied download trend with a high of about 421K in early July. Revenue displayed a steady increase, closing the quarter at approximately $13.7K. Active users hovered around 23.6M, indicating consistent engagement.

WhatsApp Messenger maintained its dominance with weekly downloads reaching up to 467K in late July. Active user numbers remained robust, peaking at about 67.8M at the quarter's end.

Threads from Instagram, Inc. showed a gradual increase in downloads, reaching around 79.3K in early September. Active users also grew steadily, peaking over 2.1M by September.

Messenger, another offering from Meta Platforms, experienced stable downloads, closing the quarter at approximately 94K. Active user numbers showed a slight decline but remained strong at around 6.8M.

These trends reflect the competitive and evolving nature of social networking platforms in Nigeria. For a deeper dive into these metrics, more insights can be found on Sensor Tower.